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Our Roots

Jeff Vernon

Jeff grew-up on a  a family grape farm laying the foundation for his expertise in viticulture and horticulture, which he further developed during his studies at Cornell University.


Launching his professional career as a Project Manager at The Brickman Group, Jeff earned recognition for exceptional employee and customer retention. His expertise continued to flourish as VP at Snow Management Group, where he revolutionized estimating and production systems, elevating the company to national prominence in snow and ice removal, serving over 4000 locations.


Jeff's entrepreneurial spirit led him to establish The Fence Company, meeting HOME DEPOT's demands for fences, decks, and pavers across 250 stores in 13 states.


Subsequently, he orchestrated a remarkable transformation at Chamard Vineyards, as the architect of a complete business, infrastructure, and horticultural renovation.  He developed Charmard into a premier venue showcasing old-world-styled wines and French bistro fare, with manicured vineyards and estate views.​


Pursuing another passion, Jeff co-founded TrueForm. a globally recognized running and walking training brand. Jeff was instrumental in forming partnerships with well-known fitness brands, professional athletes.


Stepping away from the day-to-day operations in 2020, Jeff sought to go back to his roots forming FirstImage Home & Garden.

Robin DesJardins

Raised in picturesque Connecticut, Robin, was Immersed in a childhood where landscaping wasn't just a chore—it was a way of life. Her parents' hands-on approach to landscaping instilled a deep-rooted appreciation for the meticulous nuances of design, from planting bulbs, to forming topiaries.

The very essence of her name, Robin coupled with her last name, DesJardins, of the garden in French, sealed her destiny.

 

This fundamental understanding of design principles lead to a formal education in design and communications, setting the stage for a journey through a realm of creative industries.

 

Embarking on a professional path as a Freelance Writer, Producer, and Designer, Robin emerged as an innovative force in television production, producing content for broadcast organizations like ESPN, CBS, and Fox. this lead to the launch of her media company FirstImage with a rooster of clients such as IRONMAN, US Open, Jacuzzi, and Cadbury Schweppes.

 

Seeking new horizons, she co-founding TrueForm. Here she transformed TrueForm Runner into the foremost curved treadmill worldwide.

 

Amidst the restoration of her 1780 farmhouse in Essex, CT, Robin rekindled her passion for design. It was here, that her neighbor sought her expertise in landscaping design. Leveraging her extensive design background, Robin now crafts captivating landscape designs that immerse clients in a vision of the possibilities of their outdoor living spaces.

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